Speaking of which do you

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A baby boomers are active users of social media. Millennials top the list, thanks to their knowledge of smartphones Generation X is more likely to access social life thanks to tablets and baby boomers have slowly adopted to seriously bridge the technology gap. Read it again almost half of baby boomers are active social media users. If youre the market, theyre online too. . In , young adults are prolific users of social medi .

In fact, the largest age group on social media is to year olds . And, of these Job Function Email List users,  log into social networks every day. Thats a lot of people with a lot of activity. Make sure you create content that resonates with them. . think older users arent engaging with brands online? Myth, debunked . A recent study shows that people aged to are more than twice as likely to participate in your social presence as people aged and younger.



A right - youre twice as likely to hear from someone and older than a -year-old. . Users are addicted to social . Too bold a statement? Well, consider that on average, people use social media for a whopping hours and minutes PER DAY . Per day ! Its more than  of their day, or .  of their waking hours, social media is integrated into daily life, whether its the photo of a perfect meal or the update family that she publishes on Facebook.